As it is the largest site of its kind on the internet, Facebook gets millions of hits each day meaning it can be a valuable place to advertise on should you own a business. You can have your business out there targeting the people who are most likely to spend money on you so here are some reasons why you should consider Facebook advertising.
Well first of all the cost of having your advert appear there can be relatively cheap for different keywords and it is also cost per click just like Google has with its adwords. Your advert is targeted according to the keywords in the description so if you were selling something global then ensure it knows anyone can see it.
Small businesses can really utilize the power of Facebook as well. For example if you operated a business in Miami then your advert can be targeted to people just from there and in the process put your name in front of large numbers of possible new customers due to the number of hits it generates in a day.
What is also good is that you are able to include an image on your advert. It is always much easier to capture the attention of someone in an image than just a block of text as the brain prefers seeing a photo. Of course this is different to other forms of pay per click advertising although of course they may get more traffic than Facebook.
When it comes to the text you do have to consider carefully the words that you are going to have in it. You do get more characters here than elsewhere so this does help but there is still limited space to get your point over so use it wisely.
You can of course set up your own page for your business and work at building friends and contacts. It means you can talk to them whenever you want and also promote to a ready made audience when you have new products or a new service to promote. Best of all it is absolutely free to do this however you may still need some help in understanding how you can get the full benefit from marketing in this way.
So taking advantage of Facebook advertising does not have to be expensive. Always include an image and give great thought to the text as this can make or break you. It gets so many visitors per day that as a business you really should give careful consideration to advertising here. A relatively small investment can easily make large profits as long as you do it correctly.
Well first of all the cost of having your advert appear there can be relatively cheap for different keywords and it is also cost per click just like Google has with its adwords. Your advert is targeted according to the keywords in the description so if you were selling something global then ensure it knows anyone can see it.
Small businesses can really utilize the power of Facebook as well. For example if you operated a business in Miami then your advert can be targeted to people just from there and in the process put your name in front of large numbers of possible new customers due to the number of hits it generates in a day.
What is also good is that you are able to include an image on your advert. It is always much easier to capture the attention of someone in an image than just a block of text as the brain prefers seeing a photo. Of course this is different to other forms of pay per click advertising although of course they may get more traffic than Facebook.
When it comes to the text you do have to consider carefully the words that you are going to have in it. You do get more characters here than elsewhere so this does help but there is still limited space to get your point over so use it wisely.
You can of course set up your own page for your business and work at building friends and contacts. It means you can talk to them whenever you want and also promote to a ready made audience when you have new products or a new service to promote. Best of all it is absolutely free to do this however you may still need some help in understanding how you can get the full benefit from marketing in this way.
So taking advantage of Facebook advertising does not have to be expensive. Always include an image and give great thought to the text as this can make or break you. It gets so many visitors per day that as a business you really should give careful consideration to advertising here. A relatively small investment can easily make large profits as long as you do it correctly.
About the Author:
Facebook advertising is something you should be doing and if not, this Facebook advertising article will show you some things you just MUST do to achieve success.
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